Posts tagged niche
Posts tagged niche
7 notes &
When you look at the niche sector you are publishing books into, does it really make sense to think about it as book publishing anymore?
More and more, I look at companies who think they are BOOK publishers and I begin to think that at best they are publishers and at worst service companies!
That’s not necessarily a bad thing, just that they haven’t acknowledged the change themselves!
Eoin
4 notes &
You can try to win a features arms race by offering everything under the sun. Or you can just focus on a couple of things and do ‘em really well and get people who really love those things to love your product. For little guys, that’s a smarter route.
How Chipotle, Pinkberry, and others win big by doing just a few things well - (37signals)
This is niche publishing in a nutshell. Also, bookselling. 10 years from now, the most successful publishers and bookstores will be “little guys”.
(via glecharles) AGREE WITH ALL OF THIS - both the original post and Glecharles’ view too.